Our Founder & Boss Babe

Welcome to Samreen's Vanity.

As a trained makeup artist and woman of color, I saw a gap in the beauty industry. The products available just didn’t work for us: wrong undertones, pigments that didn’t last, and difficult applications. So, I decided to create something better.

Samreen's Vanity was born to exceed expectations, both mine and yours. Now, as we grow, we're excited to announce a makeover for our brand. I’m incredibly grateful for your support so far and proud of what we've accomplished.

And this is just the beginning.

Join me as we transform and aim even higher. Combining my expertise and cultural heritage, we're redefining beauty standards for women of color everywhere.

Crafted by Artistry, Inspired by Tradition.

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Our weekly email series Celebrating True You will share tutorials, new product releases, and inspiration to continue to help you elevate and express yourself.